How To Choose An Agent

Kimberley Williams • September 16, 2023

Determine Your Needs and Goals:

Start by defining your real estate goals and needs. Are you buying or selling? Do you have specific requirements for the property you want? Understanding your priorities will help you find an agent with expertise in that area.

Ask for Recommendations:

Seek recommendations from friends, family, colleagues, or neighbours who have recently bought or sold properties in your area. Personal referrals can be valuable.

Research Local Agents:

Look for real estate agents who specialize in the specific neighbourhood or area where you plan to buy or sell. They will have a better understanding of local market conditions.

Check Online Reviews:

Read online reviews and ratings of agents on platforms like Zillow, Realtor.com, or Yelp. This can give you insights into the experiences of past clients.

Interview Multiple Agents:

Schedule interviews with several potential agents. Prepare a list of questions to ask them about their experience, local market knowledge, communication style, and marketing strategies.

Ask About Their Credentials:

Ensure that the agent is licensed and a member of the National Association of Realtors (NAR). Ask about any additional certifications or training they have.

Check Their Track Record:

Request a list of properties they've recently sold or helped clients buy. You can also ask for references from past clients.

Assess Their Communication Skills:

Communication is key in real estate transactions. Evaluate how responsive and accessible the agent is during your initial interactions.

Discuss Marketing Strategies:

If you're selling, ask about their marketing plan for your property. This should include online listings, open houses, and any other strategies they use to attract buyers.

Review the Contract:

Carefully review the terms of the agency agreement or contract. Ensure you understand the commission structure, duration of the agreement, and any other terms.

Trust Your Gut:

Ultimately, trust your instincts. Choose an agent with whom you feel comfortable and who understands your needs and priorities.

Evaluate Compatibility:

Consider your compatibility with the agent. Are they willing to listen to your concerns and preferences? Do you feel they genuinely have your best interests at heart?

Negotiate Terms:

Once you've selected an agent, negotiate the terms of the agreement and ensure they align with your expectations.

Monitor Progress:

Throughout the buying or selling process, stay engaged with your agent. Regularly communicate and ask for updates on the status of your transaction.

Be Open to Change:

If, at any point, you feel that your chosen agent is not meeting your expectations or working in your best interest, don't hesitate to consider finding a new agent.
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